
A Value-First Podcast
BusinessTechnology12 episodes
A Value-First Podcast exposes the business improvement industrial complex that profits from your perpetual dissatisfaction. While others sell you solutions that require their ongoing involvement, we reveal the framework thinking that creates sustainable independence. We challenge everything you've been told about organizational change because most of it is designed to keep you dependent, not liberate you.
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Breaking Free From The B2B Trap with Rylee Powell
58 min 17 sec
In this episode of A Value-First Podcast, I sit down with fellow HubSpot consultant Rylee Powell to tackle the challenges of the B2B trap and explore how businesses can break free by prioritizing value for their customers. We discuss the common pitfalls organizations face, such as overreliance on technology and internal convenience, which often hinder authentic customer relationships. Rylee and I delve into the importance of aligning business practices with genuine customer-centric values, drawing parallels with concepts like love languages to highlight misalignments. We also examine the traps that ensnare organizations, from lead generation to measurement, and how they impact the customer journey. Join us as we uncover strategies to shift from outdated B2B models to a value-first approach, ensuring businesses thrive in the age of AI and rapid change.Play episode
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Avoiding The Managed Services Trap with Erin Wiggers
58 min 18 sec
In this episode of "A Value-First Podcast," I dive into the complexities of managed services with Erin Wiggers, the HubSpot mad scientist. We explore the "Managed Services Trap," a cycle where companies inadvertently create dependencies on external vendors, leading to escalating costs and complexity. Erin and I discuss how this trap can stifle innovation and disempower teams, turning them into mere data entry clerks. We introduce the NEED framework, a diagnostic tool to identify whether your service model fosters collaboration or artificial control. Our conversation aims to empower listeners to recognize and break free from these dependencies, enhancing both individual and organizational capabilities. Join us as we uncover strategies to transform service delivery and reclaim control over your systems.Play episode
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Avoiding The Authority Trap with Tony Dowling
51 min 13 sec
In this episode of A Value-First Podcast, I sit down with Tony Dowling to explore the pitfalls of the authority trap in leadership. As we conclude the Value First Framework series, we delve into how leaders often stifle innovation by centralizing decision-making, creating bottlenecks, and fostering dependency. Tony shares insights on breaking free from this outdated model, emphasizing the importance of natural collaboration and distributed empowerment. We discuss how organizations can evolve beyond industrial-age thinking to enhance human capability and drive transformation. Join us as we uncover how to shift from artificial control to a more dynamic, value-driven approach that empowers teams and fuels growth. Tune in to discover how to liberate your organization from the authority trap and embrace a future of elevated value creation.Play episode
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Avoiding the Conformity Trap with Matt Bolian
52 min 1 sec
In this episode of A Value-First Podcast, I sit down with Matt Bolian to explore the concept of the conformity trap and its impact on organizational culture. We delve into the importance of fostering a value-first culture, where innovation and individuality thrive over standardization and predictability. Matt shares insights on how the conformity trap stifles human potential and the necessity of moving away from an industrial age mindset. We discuss the NEED framework—natural, enhanced, elevated, and distributed—as a tool to break free from these traps. Join us as we unpack strategies to cultivate environments that prioritize problem-solving over conformity, enabling organizations to truly harness the power of their people in the age of AI.Play episode
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Avoiding the Measurement Trap with Danielle Urban
36 min 25 sec
In this episode of A Value-First Podcast, I sit down with Danielle Urban to discuss the pitfalls of the measurement trap in marketing. We explore how marketing teams often struggle to demonstrate their value compared to sales, which naturally ties into ROI. Danielle shares her personal experiences with the challenges of aligning marketing-generated leads with business goals and the frustration of spending time proving value instead of creating it. We delve into the NEED Framework, focusing on natural collaboration, enhanced human capability, elevated value creation, and distributed empowerment. By moving away from traditional metrics and fostering genuine collaboration, we can break free from silos and optimize for true value creation. Join us as we uncover strategies to avoid the measurement trap and empower teams to thrive in a value-first environment.Play episode
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