Selim Maalouf

With over a decade of experience in industrial engineering and content creation, Selim is the perfect marketing partner industrial companies need. Leveraging his background as a Industrial design and application engineer, Selim has an intimate understanding of how industrial engineers think and make buying decisions. This unparalleled insight enables him to create content that truly resonates with technical audiences and drives results. Selim began his career designing packaging systems, where he honed his skills in analytical thinking and process optimization. He later moved into an application engineering role, working closely with customers. This customer-centric experience gave him invaluable perspective into audience motivations and pain points. Today, Selim combines his engineering expertise with savvy content marketing to guide industrial companies towards a sustainable content marketing program. He is that rare marketer who can speak the language of engineers in a credible way. As an amateur videographer, he further pushes creative boundaries to produce engaging video content optimized for social media. More than just a great writer and producer, Selim is a trusted advisor who always keeps his clients' best interests in mind. His engineering background means he won't just take a brief at face value, but will dig deeper to ensure he's solving the right problems in the right way.

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How to Choose Your Next Tech Stack Tool (Feat. Scott Brinker)

It is very easy to get overwhelmed if you take a look at the latest Martech Map. Trying to navigate the sea of "me too" SaaS products without a life raft is recipe for disaster.

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Navigating Tech Stack Integrations (Feat Charles Elmer)

Integrating your Tech Stack is not a luxury reserved to big enterprise anymore. Every single day another tool is hitting the market and...

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Chasing the Perfect Tech Stack (Feat Julie Runez)

If you survey industrial companies about their tech stack, you'll quickly realize that the majority don't like theirs

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What is an Industrial Tech Stack? (Feat John Joyce)

No shame in saying it: Everyone in the industrial space is struggling with their digital systems.

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